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Press Release

Celebrating 150 Years of Excellence

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celebrating 150 years of excellence

Oettinger Davidoff AG celebrates 150 years of passion, innovation and craftsmanship

Publication Date: 11.06.2025

Press Release

Basel (Switzerland), June 2025: In May 1875, Max Oettinger opened a tobacconist store at Eisengasse 9 in Basel, thus laying the foundations for today's Oettinger Davidoff AG. The family-owned company, which now operates all over the world, celebrates in 2025 its 150th anniversary. To mark the occasion, it is hosting some special events in the place where it all began and further strengthens its commitment to its "Crop to Shop" philosophy, with investments in its production and in its global retail network.

Oettinger Davidoff AG celebrates 150 Years and opens the doors of the Maison Davidoff in Basel on three days to celebrate its important anniversary, inviting aficionados to explore the company's global headquarters and learn more about its longstanding history. The Maison Davidoff is a short walk from Eisengasse 9, where Max Oettinger first started selling tobacco products in 1875. In doing so Max Oettinger laid the foundations for the success of today's Oettinger Davidoff AG, which now, 150 years later, is the leading global producer of handmade premium cigars, employing over 4'000 employees worldwide.

A long corridor with a reception desk and a plant that creates an inviting atmosphere.

Dr. Schneider and Zino Davidoff enjoying a cigar together.

CEO Beat Hauenstein is committed to preserving and advancing the legacy, passion, and pioneering spirit of its founders—most notably Dr. Ernst Schneider and Zino Davidoff— by carrying their vision forward and further develop it for future generations. "It is a great honor and pleasure to lead Oettinger Davidoff into the future and to successfully write new chapters in the company's longstanding history", comments CEO Beat Hauenstein. "It is our aim to further enhance our position as global leader in the handmade premium cigar business and continue exceeding the expectations of our business partners and aficionados by delighting them with innovative products, unique limited editions and unrivalled shopping experiences."

Beat Hauenstein, CEO Oettinger Davidoff AG

Davidoff Exclusive 150 Years Oettinger Davidoff

Oettinger Davidoff AG is, of course, also marking the anniversary with an exclusive Davidoff Limited Edition. The Davidoff Exclusive 150 Years Oettinger Davidoff is on shelf exclusively at the company's own Swiss retail stores.